Research Article

Comparative Analysis: The Development of Chinese Feminism Based on East and West Barbie Film Reviews

Junhan HuangRenmin University of China*

* Corresponding author: [email protected]

Abstract

Gender-related discussions on the internet have grown, showcasing a surge in content from both feminist and anti-feminist perspectives. This cultural shift has caught the attention of society at large and has also found its expression within the realm of film and television. The present research aims to investigate this phenomenon by analyzing user reviews of the feminist movie Barbie across multiple online platforms in both Eastern and Western contexts. A comparative analysis approach is adopted, encompassing word frequency statistics, emotion analysis, and topic analysis. Through these innovative methods, this paper delves deeper into the following research inquiries: 1) What do Chinese feminists voice the primary concerns within online commentaries? 2) What is the prevailing sentiment and intensity of emotions experienced by Chinese audiences towards feminism? 3) How does Chinese feminism compare with its Western counterpart? 4) Are there varied opinions among Chinese audiences regarding domestic and foreign feminist films? If so, what are the disparities? The findings of this study shed light on the richness and diversity of online feminist discourse, as well as its resonance within different cultural contexts. This paper gains valuable insights into the socio-cultural dynamics surrounding gender-related issues by deepening the understanding of these factors. Ultimately, these results contribute to a more comprehensive understanding of contemporary feminist movements in the digital sphere.

Keywords: feminist movie; Barbie; online reviews; comparative analysis; Chinese feminists
Published: December 7, 2023
DOI: 10.54254/2753-7064/22/20231568
Volume: CHR Vol.22
pp. 51-63
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