Research Article

Analysis of Fashion's Positive Role in Breaking Male Stereotypes

Shuyao HeChongqing Technology and Business University*

* Corresponding author: [email protected]

Abstract

This study aims to explore the positive role of fashion in the context of male gender stereotypes. Societal and cultural expectations related to an individual’s biological makeup play a positive role, and the role also carries many gender stereotypes. However, individuals can use clothing styles to express their own desires, personality and self-awareness of gender, and some of them violate the aesthetic obligations issued by society. But in the fashion industry that has prevailed in recent years, stereotypes can be digested by fashion, because clothing is a direct way for a person to express what he wants to express. Fashion is an indispensable part of this framework, which reveals not only the external but also the internal renewal and changes of human beings. Fashion now also offers a form of self-expression that has nothing to do with people’s biological sex. Many fashion brands conduct in-depth research on the concept of “gender-free” when preparing for fashion shows. Therefore, this study analyzes the role of fashion in breaking male stereotypes through the development trend of fashion and specific unisex styles. It turns out that embodying variability between men and women in fashion can help people develop a sense of commonality and give them the confidence to be themselves.

Keywords: fashion; male stereotypes; non-gender
Published: October 31, 2023
DOI: 10.54254/2753-7064/9/20231200
Volume: CHR Vol.9
pp. 271-276
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