Research Article

The Reacher on the Functions of Chinese Ink Elements in Movie Posters of The Golden Era

Meihui GaoShanghai Institute of Visual Arts Xinyin XieZhongnan University of Economics and Law Zhian ZhangShanghai International Studies University*

* Corresponding author: [email protected]

Abstract

Chinese components have distilled the ancient cultural soul of the Chinese nation, whose culture has a lengthy history. The Golden Era’s movie poster makes extensive use of Chinese design themes. The movie poster skillfully mixes traditional Chinese aesthetic themes with poster design to create poster works with national cultural meanings. Movie posters often contain ink-based elements. One of Chinese culture’s most significant artistic genres, ink painting has a lengthy history and numerous symbolic meanings. The ink component gives the poster design a distinctively oriental aesthetic and an artistic foundation rooted in the Confucian tradition. Through the analysis of The Golden Era as a case study, this study investigates the use of Chinese ink elements in movie posters. This article will talk about the special function of the Chinese ink elements depicted by the movie poster for The Golden Era from the viewpoint of the audience’s movie poster. It also offers a fresh perspective on how to display the soft power of a country’s culture by interpreting the energizing impact of movie posters using Chinese themes on the cultural identity and national pride of Chinese spectators. Designers that utilize ink components to create cross-cultural movie posters must also be aware of cross-cultural design methods and respect the diversity of cultures.

Keywords: movie posters; Chinese ink elements; The Golden Era; cross-cultural poster design; influence
Published: October 31, 2023
DOI: 10.54254/2753-7064/9/20231189
Volume: CHR Vol.9
pp. 231-237
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