A Study on People’s Daily Weibo and Comments --Taking Hu Xinyu’s Case as an Example
Abstract
The matter has continued to develop for 106 days since the revelation of the suicide of teenager Hu Xinyu. The incident was pushed to the climax after the official release of factual evidence. This is because people still have doubts and questions about the attitude toward the information released by the officials. As a result, the issue of the government’s crisis of confidence has erupted again. Taking People’s Daily as the research object, this article will use the case study method, content analysis method, and data collection method to introduce the development process of the Hu Xinyu case as the starting point to analyze the culmination of the development of Hu Xinyu case event, as well as the Weibo comment data of People’s Daily’s official Weibo account about the event, the reasons that caused the bifurcation of Hu Xinyu case comment, regional influence, and whether to trust the government. This paper summarizes that the release of official information in China should grasp the three main points of fast, accurate, and hard, while the dissemination of information needs to cross-regional differences and make full use of the network resource platform to strengthen communication, regulate the network environment and create a good atmosphere for public opinion. For the release of information on hot events, it should focus on the audience and take the audience’s needs as the starting point, thus realizing the transformation of the audience from observers to participants.
References
- Y. Y. Yang, Event-driven, authority-led and public demand: a study on the triggering mechanism of online public opinion in major emergencies, Intelligence Data Work, 2023.
- H. Lu, Research on interactive communication of mobile social media based on interactive ritual chain theory, Lanzhou University, 2014.
- Y. X. Lan, L. W. Zhang, H. W. Wang, Risk-oriented monitoring of network public opinion anomaly perception and empirical research, Modern Intelligence, 2022.
- W. Huang, R. Li, J. L. Meng, Research on the elements and operation mechanism of multimedia network public opinion dissemination in big data environment, Library and intelligence work, 2015.
- Z. Y. Guan, Research on the characteristics of user comments under the Weibo platform - taking the movie “Changjin Lake” as an example, News Communication, 2022.
- B. D. Wu, An analysis of the types of Weibo comments, Scholarly World, 2017.
- X. Deng, The obscured emotional dimension: an interpretation of Randall Collins’ interactive ritual chain theory, Journalism, 2020.
- L. N. Gu, Analysis of the impact of citizens’ use of the Internet on government trust--an empirical study based on CGSS2010, East China University of Political Science and Law, 2021.
- J. Jing, Interpretation of the current mental health situation of children and adolescents and suggestions for countermeasures, China School Health, 2023.
- Z. H. Zhu, What is the solution to the problem of teenage depression and suicide, Science, 2023.
- C. Liu, M. Z. Li, X. H. Li, Research progress on predictors of suicidal behavior in adolescents with depressive disorders, China School Health, 2023.