Research Article

Traditional Culture Communication in Film-Game Integrated Media: A Case Study of The World of Flourishing Ages

Yuhan FangChongqing University*

* Corresponding author: [email protected]

Abstract

Against the background of "film-game integration", the presentation of traditional culture has been constantly changing. Taking the interactive film-gameThe World of Flourishing Ages as a case, this paper mainly analyzes it from the aspects of narrative mode, camera language and cultural symbol presentation, and explores how it enables players to gradually contact and understand traditional culture in the experience process. The study finds that "film-game integration" enhances the perceptibility of cultural content to a certain extent and expands its communication scope, making traditional culture gradually turn into a content form that can be "experienced". At the same time, however, such works also face problems such as excessive entertainment and superficial cultural expression. How to find a proper balance between "fun" and "depth" remains a key issue that needs continuous attention in the subsequent development.

Keywords: film-game integration; traditional culture communication; digital games; cultural narrative; The World of Flourishing Ages
Published: June 15, 2026
DOI: 10.54254/2753-7064/2026.BJ34507
Volume: CHR Vol.110
pp. 156-165
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