Immersive Cultural Tourism as an Experience-Based Mode of Cultural Communication: Impacts and Boundaries
Abstract
Immersive cultural tourism has become a discussed issue in terms of cultural-tourism integration, but the formation of the meaning mechanism and boundaries of its spread remains to be explored thoroughly. This essay reviews the immersive cultural tourism experience-based cultural communication, with reference to communication studies. The paper adopts the perspectives of media geography, embodied communication, geographical narrative, and thematic as arguments that perception of the historical culture is converted into experience by spatial organization, involvement of the body, and structuring through themes. The results indicate that immersive cultural tourism cultures make cultural places more accessible through the conversion of past events, thus improving audience comprehension and cultural belonging. Meanwhile, experiential design might focus on emotional appeal and recognizable elements, which might make the complexities of history simpler and reduce the variety of understandings. Thus, the concept of immersive cultural tourism can be regarded as a rather broadly participatory and structurally tense communication. According to this, this essay asserts that it needs to strike a balance between emotional appeal and cultural responsibility in designing and sharing practices and enhance the ethics of communication and the contextual preservation of the historical context.
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