Research Article
Research on the Digital Translation and Innovation Path of Intangible Cultural Heritage Arts and Crafts Based on Narrative Design Theory
Abstract
Global digitization is driving intangible cultural heritage (ICH) arts and crafts to shift from static protection to dynamic inheritance, making their digital translation crucial. This study takes narrative design theory as the core, constructs mathematical models such as narrative entropy analysis, and conducts comparative experiments with classic cases. Results show the experimental group significantly outperforms the control group in various indicators, while different audiences present differentiated needs. The study provides a scientifically feasible path for the digitalization of ICH arts and crafts, enabling their transformation from salvage protection to innovative development.
Keywords: Narrative design theory; Intangible cultural heritage craftsmanship; Art translation; Narrative entropy analysis
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