An Analysis of the Impact of Information Dissemination Modes of Short Videos on Health Communication on Adolescent Behaviors
Abstract
The appearance of mini-video has significantly transformed the setting in health promotion, which is most likely to be used during adolescence. Although the general impact of social media on the mental health of the youth has been extensively investigated, little has been investigated into the contribution of particularities of dissemination specific to the short video, i.e. algorithmic curatorship, virality, immersive, audio-visual and storytelling. The given research is based on the systematic literature review methodology; the authors attempt to find a correlation between health communication based on short videos and adolescent behaviors through the interdisciplinary literature published in 2015-2024. The applied theoretical frameworks of the research are a combination of the health belief model, social learning theory and media richness theory. The results indicate that the impact of adolescent mental health literacy, help-seeking, and overall well-being is highly situational and responsive to the user needs, the nature of the content producer (health professional and influencer), and platform characteristics. On this note, it is highlighted that, even though short videos make an effective trio of engagement and destigmatization, they also bear the dangers of misinformation and unwanted social comparison.
References
- [1] Liu, J., Ye, Q., Wu, H., Ma, R., Guo, S., & Long, H. (2024). How do health content creators perform well? An integration research of short video and livestream behaviors. Frontiers in Public Health, 12. https://doi.org/10.3389/fpubh.2024.XXXX
- [2] Agyapong-Opoku, N., Agyapong-Opoku, F., & Greenshaw, A. J. (2025). Effects of social media use on youth and adolescent mental health: A scoping review of reviews. Behavioral Sciences, 15(5). https://doi.org/10.3390/bs15050574
- [3] Wielki, J. (2020). Analysis of the role of digital influencers and their impact on the functioning of the contemporary online promotional system and its sustainable development. Sustainability, 12(17), 7138. https://doi.org/10.3390/su12177138
- [4] Wang, L., Huang, W., Li, Y., Qiao, H., Li, Z., & Jiang, Q. (2023). Research on the mechanism of short video information interaction behavior of college students with psychological disorders based on grounded theory. BMC Public Health, 23(1). https: //doi.org/10.1186/s12889-023-06329-5
- [5] Tie, Y. C., Birks, M., & Francis, K. (2019). Grounded theory research: A design framework for novice researchers. SAGE Open Medicine, 7, 1–8. https: //doi.org/10.1177/2050312119834011
- [6] Maragh-Bass, A. C., Dinh, N., Cooney, G., Aikhuele, E., Chandler, R., Hughes, R., et al. (2025). The role of digital storytelling methods in promoting health-related outcomes among young adults of color: A systematic review. mHealth, 11, 42. https: //doi.org/10.21037/mhealth-24-65
- [7] Song, M., Elson, J., & Bastola, D. (2024). A review of digital age transformation in the past 25 years (1999-2023): Enhancing patient-physician health communication model (preprint). Journal of Medical Internet Research. https: //doi.org/10.2196/XXXX
- [8] Jicheng, Z. (2021). Analysis of short video production and dissemination from the perspective of mobile multimedia. Journal of Physics: Conference Series, 1915(4), 042081. https: //doi.org/10.1088/1742-6596/1915/4/042081
- Blackwell, C. K., Mansolf, M., Rose, T., Pila, S., Cella, D., Cohen, A., et al. (2025). Adolescent social media use and mental health in the environmental influences on child health outcomes study. Journal of Adolescent Health, 76(4). https: //doi.org/10.1016/j.jah.2024.08.001
- [10] Uddin, J., Feng, C., & Xu, J. (2025). Health communication on the internet: Promoting public health and exploring disparities in the generative AI era. Journal of Medical Internet Research, 27, e66032. https://doi.org/10.2196/66032
- [11] Clayborne, Z. M., Wong, S. L., Roberts, K. C., Prince, S. A., Gariépy, G., Goldfield, G. S., et al. (2024). Associations between social media use and positive mental health among adolescents: Findings from the Canadian Health Behaviour in School-aged Children Study. Journal of Psychiatric Research, 181. https://doi.org/10.1016/j.jpsychires.2024.08.003
- [12] Arness, D. C., & Ollis, T. (2022). A mixed-methods study of problematic social media use, attention dysregulation, and social media use motives. Current Psychology, 42(28). https: //doi.org/10.1007/s12144-022-03640-9
- Rosenstock, I. M., Strecher, V. J., & Becker, M. H. (1988). Social learning theory and the health belief model. Health Education Quarterly, 15(2), 175–183. https: //doi.org/10.1177/109019818801500204