Modes and Challenges of AIGC-Empowered Animation Short Film Creation —A Case Study of Goodbye Rabbit

Abstract

With the rapid development of Artificial Intelligence-Generated Content (AIGC) technology, the creation of film and animation is undergoing a paradigm shift. Taking the AIGC short film Goodbye Rabbit as a case study, this article systematically examines its application in pre-production planning, visual design, production processes, and post-production optimization, exploring the models and advantages of AIGC-empowered animation short film creation. Through case analysis, the article highlights AIGC’s significant advantages in lowering creative barriers, enhancing production efficiency, and enriching audiovisual imagination. However, challenges such as ambiguous authorship, aesthetic homogenization, and unresolved copyright ownership are also identified. The study argues that AIGC should serve as an “assistive creator” to support human artistic expression. Future efforts should focus on optimizing human-machine collaboration mechanisms, technological ethics, and aesthetic standards to provide innovative momentum and value guidance for the animation industry. This research aims to offer theoretical and practical insights for AIGC-driven film creation and academic discourse.