Research Article

Today's College Students' Aesthetic Mechanisms from an Algorithmic Re-domestication Perspective

Lingyu ZhaoJiangsu Ocean University*

* Corresponding author: [email protected]

Abstract

The emergence of short video platforms has undeniably brought about a significant transformation in society. The process of re-domestication involves the adaptation of individuals' interactions with and utilization of previous technologies. The advent of the internet and the subsequent proliferation of novel social media platforms have engendered a plethora of new societal impacts. Social media platforms, including TikTok, are believed to have a substantial influence on the aesthetic preferences of college students. The choice to re-domesticate the media is a rebellion against the more anxiety-inducing aspects of society. It is apparent from casual conversations that present-day university students exhibit a discerning mindset when confronted with aesthetic unease stemming from TikTok algorithms. Individuals continue to prioritize their initial choices and demonstrate this through practical application, thereby reconfiguring the algorithms to align with their personal aesthetic tastes. A significant proportion of college students engage in critical analysis of media information, expressing a sense of disillusionment towards the prevalence of comparisons seen on the internet.

Keywords: re-domestication; aesthetic mechanisms; TikTok; social media
Published: May 17, 2024
DOI: 10.54254/2753-7064/30/20231620
Volume: CHR Vol.30
pp. 83-89
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